Privacy Policy

1. Who We Are

Lock City Clothes is a fashion, lifestyle, and cultural brand.

The entity responsible for the processing of personal information under this Privacy Policy is:

For privacy-related questions or requests, please contact us using the email address above.

2. Information We May Collect

Information You Provide Directly

• Name
• Email address
• Telephone number
• Billing and shipping information
• Information submitted through contact forms
• Customer support communications
• Newsletter or marketing preferences
• Order-related information
• Information voluntarily provided when interacting with Lock City services

We ask users not to provide sensitive personal information unless it is necessary for a specific request.

Transaction and Order Information

If you purchase a product through Lock City, information necessary to process and fulfil the transaction may be collected, including:

• Customer name
• Contact details
• Billing information
• Shipping address
• Products ordered
• Order history
• Transaction status

Payment card details may be handled directly by our payment service providers rather than stored directly by Lock City.

Technical Information

When you use our website, certain technical information may be processed automatically, including:

• IP address
• Browser type
• Device type
• Operating system
• Approximate location derived from IP address
• Pages visited
• Date and time of access
• Referral information
• Website interaction and performance data

This information may be used for security, website operation, analytics, performance monitoring, and improvement of our services.

3. Lock City GPT and Artificial Intelligence

Lock City may provide an official AI-powered assistant through OpenAI's ChatGPT platform (“Lock City GPT”).

The Lock City GPT may be used to provide information about the brand, products, collections, culture, styling, customer questions, or other Lock City-related topics.

The Lock City GPT operates within the ChatGPT platform and is powered by OpenAI.

Lock City does not automatically receive or have access to individual private conversations users have with the Lock City GPT through the standard GPT interface.

OpenAI independently processes information submitted through ChatGPT in accordance with OpenAI's own terms, privacy policies, data controls, and applicable service settings.

Users should avoid entering unnecessary sensitive personal information, payment card information, passwords, authentication credentials, confidential information, or other information they do not wish to submit through an AI service.

4. GPT Actions and External Services

The Lock City GPT may, now or in the future, connect with external systems or services through integrations, APIs, or GPT Actions.

Where an external Action is used, information necessary to perform the requested action may be transmitted to the relevant external service.

Examples could include services used to:

• Retrieve product information
• Check product availability
• Search collections
• Process customer requests
• Connect with an online store
• Manage orders
• Submit contact requests
• Connect with customer relationship management systems
• Provide other Lock City digital services

Only information reasonably necessary to carry out the requested function should be transmitted.

External service providers may process information according to their own privacy policies and contractual obligations.

5. How We Use Personal Information

• Operate and maintain the Lock City website
• Provide requested services
• Process and fulfil orders
• Communicate with customers
• Respond to questions and support requests
• Provide information about Lock City products and collections
• Improve our website, products, and digital experiences
• Operate integrations connected to the Lock City GPT
• Prevent fraud, abuse, and security incidents
• Maintain technical security
• Perform analytics and understand website usage
• Send marketing communications where permitted or where consent has been provided
• Comply with legal, accounting, tax, or regulatory obligations
• Establish, exercise, or defend legal claims

Depending on the circumstances, processing may be based on contractual necessity, consent, legal obligations, legitimate interests, or another basis permitted by applicable law.

6. Service Providers and Third Parties

Lock City may use third-party providers to operate its business. Depending on the services currently used by Lock City, these may include providers for:

• Website hosting
• E-commerce infrastructure
• Payment processing
• Order fulfilment
• Print-on-demand or manufacturing
• Shipping and logistics
• Email services
• Customer support
• Analytics
• Advertising
• Cloud infrastructure
• Cybersecurity
• Business administration
• Artificial intelligence services
• OpenAI and ChatGPT-related functionality

We aim to disclose personal information only where reasonably necessary for the relevant service, business operation, or legal obligation.

7. Cookies and Similar Technologies

Our website may use cookies or similar technologies necessary for website functionality, security, preferences, analytics, e-commerce functionality, and, where applicable, marketing.

Where required by applicable law, non-essential cookies or similar tracking technologies will be used only after appropriate notice or consent has been obtained.

8. Marketing Communications

If you subscribe to Lock City marketing communications, we may use your contact information to send updates concerning new collections, product launches, drops, events, collaborations, brand news, offers, and promotions.

You may unsubscribe at any time using the unsubscribe option included in the relevant communication or by contacting us.

9. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including business, contractual, accounting, tax, security, dispute-resolution, and legal requirements.

When information is no longer required, we may delete, anonymize, or securely archive it where appropriate.

10. International Data Transfers

Some of our technology, e-commerce, cloud, analytics, payment, fulfilment, or AI service providers may operate in countries other than the country in which you live.

Where required by applicable data protection law, appropriate safeguards will be used for international transfers of personal information.

11. Data Security

We take reasonable technical and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, disclosure, or destruction.

However, no internet transmission, digital platform, or information-storage system can guarantee absolute security.

12. Your Privacy Rights

Depending on where you live and the law applicable to you, you may have rights concerning your personal information, including the right to:

• Request information about whether we process your personal information
• Request access to your personal information
• Request correction of inaccurate information
• Request deletion of personal information where legally permitted
• Object to or restrict certain processing
• Withdraw consent where processing is based on consent
• Request portability of certain information where applicable
• Object to certain direct marketing activities
• Submit a complaint to the competent data protection authority

To exercise a privacy right, contact: info@lockcityclothes.com

13. Children

Lock City services are not intentionally designed to collect personal information from young children without appropriate authorization.

If you believe that a child has provided personal information to Lock City inappropriately, please contact us so that the situation can be reviewed and appropriate action taken.

14. Third-Party Websites and Platforms

Our website, social media accounts, GPT, or other digital services may contain links to third-party websites or platforms.

Lock City is not responsible for the privacy practices of independent third parties.

15. Changes to This Privacy Policy

We may update this Privacy Policy when our services, technology, legal obligations, or business practices change.

The latest version will be published on this page, and the “Last Updated” date at the top will be revised accordingly.

16. Contact